{mosgoogle}Analyst Michael Greeson takes a look at the Apple remote control and explains why Apple's market dominance is built on innovative simplicity and how the remote control represents this idea.

Similarly, Apple's remote control is yet another example of the company's emphasis on designing elegant, easy-to-use solutions. Yes, it's just a remote control. But it's the remote control's banality that makes it such a powerful expression of deeply Apple believes in this vision, what I call the "sophisticated simplicity" strategy. If one looks closely into the remote control, you can almost make out images of Apple's future...

In this not-so-distant future, I see Apple introducing a variety of digital home media designs based on the "sophisticated simplicity" strategy, most of them wrapped in Apple's minimalist hardware with warm blue backlighting and easy-to-use interfaces.

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